About me

This blog is somewhere to sort out my thoughts on coaching and training. Having run Sweden's first blog on CrossFit back in 2006, I might as well have the last in a world that has long moved on from writing longer than 280 characters.
I work across various roles in the sporting world:
- National Coach: Head coach for the Swedish National Team in Functional Fitness from 2019 to 2026.
- Educator: Teaching functional training, Olympic weightlifting, and program design for Eleiko Education globally.
- Gym Owner: Founded Sweden's first CrossFit affiliate in 2009 (CrossFit Uppsala), which I continue to own and operate.
- Track Cyclist & Coach: Coaching cycling in my hometown and actively competing on the velodrome chasing sprint speed and leg power.
I have coached at all levels in the sport of fitness, including multiple appearances at the CrossFit Games, and organized both local competitions and international events like Regionals.